Whilst both platforms offer robust click fraud prevention solutions, Hitprobe offers protection to all business sizes with a focus on using advanced technologies such as our deep device fingerprinting and multi layer blocking (IP, device and domain), ensuring the best in class protection, with fully featured 'enterprise ready' plans available, without the enterprise price tag.

Hitprobe, launched in 2024, is a cutting-edge product built from the ground up using the latest technologies and best practices. Unlike Lunio, which was established in 2018, Hitprobe’s modern foundation ensures exceptional speed, security, and reliability. This allows us to deliver comprehensive and robust protection, leveraging the advantages of newer tech to meet today’s challenges with precision and efficiency.

Hitprobe is proof that small businesses can still have access to the same enterprise-grade protections offered by click fraud tools designed for larger corporations. While Lunio primarily targets large corporate clients, Hitprobe provides comparable plans with advanced protection features typically reserved for enterprises. This ensures small businesses can benefit from top-tier security without the hefty price tag or exclusivity of enterprise-focused solutions.

Hitprobe offers a next generation click fraud solution suitable for all business sizes from startup through to enterprise/agency level with scalable pricing plans that align with both usage and growth. With a host of enterprise ready features, monthly sessions (clicks) starting from 250,000 and unlimited users, Hitprobe offers both a feature rich & cost effective solution to a real-world ad fraud problem that businesses like Lunio charge a much higher rate to solve.

Lunio doesn't offer standardised publicly available pricing, which means you'll need to go through their sales process before it's clear what your pricing plan looks like. Hitprobe's pricing models are fixed, scale with your needs and are publicly available, always.